![]() ![]() The residency will showcase the work of a number of global digital #artists, who will collaborate with Adidas on both digital and physical items and participate in drops of limited-edition NFT art. ![]() Gamification: un nuovo punto di contatto tra business e mercatoĪdidas is launching TODAY a first-of-its-kind residency programme designed to foster #Web3 artists, with the goal of creating artist-rendered digital products and NFTs.Ĭalled ‘Residency by Adidas’, the programme is part of the brand’s Three Stripes Studio (or /// Studio), which was announced in January to oversee Adidas’s Web3 efforts. ![]() Luca Monaco Matteo Maria Munno LinkedIn Notizie #web3 #digitalinnovation #digital #BIP #article #gaming #nike #fortnite #customerengagement #digitalengegemt #cx #ux #digitalexperience #players Given the current landscape and new edge technologies, companies have had no choice but to open up to this new #digital world which sees, among the most widely used tools to engage customers, gamification.īut why exactly the use of #gamification?įind out more in the new article "Gamification: a new point of contact between business and market" written by my colleague Andrea Gallo and I, curated by the Content Factory BIP! ⏬ In general, customers have begun to demand an #engaging experience before, during and after purchase through #innovative and personalized customer #journeys. Nowadays, technology has become an integral and permanent part of our lives in everything we do, in the way we live, work, communicate, entertain, inform ourselves, and the list goes on and on. ![]()
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